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What’s a post by Kendall Jenner or Gigi Hadid worth?

By | July 8th, 2017|Categories: Influencer Tip|Tags: |

If you’re one of Kendall Jenner’s 65 million social media followers, you’re helping her make a lot of money. Six figures per post, to be exact.  Frank Spadafora, a former casting director and the founder and CEO of an app that ranks the power of models called D’Marie Archive, told CR Fashion Book that “the three most highly ranked supers on social — Kendall Jenner, Cara Delevigne, [...]

How to select Influencers for your brand

By | July 31st, 2012|Categories: Influencer Tip|Tags: |

What Defines an Influencer for Your Brand? An influencer differs for every brand because, first and foremost, they are a contextual fit. This is the most important characteristic when targeting the right influencers for your brand. For example, Justin Bieber is known as one of the most “influential” social media users with his 37+ million followers. [...]